On April 25, 2025, the ICAR-National Institute of Natural Fibre Engineering and Technology (ICAR-NINFET), Kolkata, became a vibrant hub of creativity and innovation as it hosted a landmark Industry–Institute Interface. The event, graced by Union Minister of Textiles, Shri Giriraj Singh, brought together leading minds from government, industry, and research to foster collaboration and drive

Celebrating India’s Golden Fiber! KrishiCraft brings sustainable jute artistry to Asiatic Society’s 242nd Annual Day, empowering artisans & preserving heritage for a greener future. On January 15, 2025, the Asiatic Society, Kolkata, celebrated its 242nd Foundation Day with a grand tribute to India’s rich cultural and artisanal heritage. This year’s event was particularly special with

KrishiCraft Achievements & Award at NNFF2025

Empowering Artisans, Elevating Sustainability: KrishiCraft™ Pioneers a Greener Future In a moment of well-deserved recognition, KrishiCraft™, a joint initiative of ICAR-NINFET and Avahita, was awarded the Best Entrepreneur Award 2025 by Shri Giriraj Singh, Minister of Textiles, Government of India. The prestigious ceremony took place on January 3, 2025, at ICAR-NINFET, celebrating innovation, dedication, and

KrishiCraft showcased sustainable, agrotextile based artisanal products at CIPHET Foundation Day, building connections, gathering feedback, and empowering local artisans. The event boosted market reach and opened doors for future collaborations and growth. Ludhiana, India – October 6, 2024 – KrishiCraft,made a remarkable impact at the CIPHET Foundation Day celebrations held from October 3rd to 5th,

The KrishiCraft Market Linkage Bootcamp, organized by Avahita and ICAR-NINFET,empowered artisans working with natural fibres by connecting them to sustainable markets,offering design guidance, and fostering innovation for eco-friendly growth. Kolkata, August 21, 2024 – Avahita Marketing & Consulting Services Pvt. Ltd., in collaboration with the Indian Council of Agricultural Research’s National Institute of Natural Fibre

Empowering artisans through innovative e-commerce solutions for sustainable growth. ICAR-National Institute of Natural Fibre Engineering and Technology (ICAR-NINFET), Kolkata, organized a Business Meet on E-Commerce Platform Creation for Eco-Friendly Products Made of Natural Fibre & Allied Materials, in association with M/s. Avahita Marketing & Consulting Service Private Limited, a promising start-up under ABI-ICAR-NINFET. The event

Discover how SusthitiSutra, the social impact arm of Avahita,  empowers women in Ghatakpukur through sustainable recycling practices and artisan skills training. Introduction to Ghatakpukur and Our Mission Ghatakpukur, a small village east of Kolkata in West Bengal, lies just over an hour’s drive from the bustling city. This lesser-known place welcomed us with warm and